OK Soda - Wikipedia
WEBOK Soda is a discontinued soft drink created in 1993 that courted the American Generation X demographic with unusual advertising tactics, including neo-noir design, chain letters and deliberately negative publicity.
OK Soda: The '90s Soft Drink for Gen X That Fell Flat - Mental Floss
WEBUnlike Coca-Cola’s flagship product in their iconic red containers, OK Soda cans were in grayscale and emblazoned with art from alternative comic book creators as well as sardonic slogans. The...
What Happened to OK Soda, Really? | Sporked
WEBAug 13, 2024 · OK Soda was a soft drink created by the Coca-Cola company in 1993 that was firmly marketed to Generation X demographic with its bleak but artistic packaging and its downer advertising. It’s slogan? An extremely ironic, “Things are going to be OK.” It was sold as a “uniquely fruity soda.”
OK SODA: IT’S UNKNOWN HISTORY & WHY IT FAILED
WEBSep 8, 2023 · OK Soda: The story of a 1990s soft drink that tried to appeal to Generation X with ironic marketing and a neo-noir aesthetic.
The ’90s Soda that Nobody Cared About Until It Was Dead
WEBDec 2, 2015 · Writing for The Believer in February, 2014, Michael Schulman explored one of the most dramatic and memorable failures in American branding: Coca-Cola’s OK Soda. Marketed to Gen X’ers in 1994, the OK Soda brand died by 1995, though its artifacts live on in collector circles and advertising lore.
Remember Coca-Cola’s OK Soda? - Saveur
WEBNov 11, 2020 · The 1990s were a time of extreme unenthausiam. Slacker was a popular movie, and Nirvana was charting with Nevermind. It was the perfect time for Coca-Cola to launch OK Soda. Here's the...
OK Soda (History, Marketing & Commercials) - Snack History
WEBFeb 13, 2022 · History. OK Soda was introduced by Coca-Cola. It definitely had a unique idea wand was meant to appeal to Generation X. Rather than the classic Coca Cola design, they took a much different approach. This was designed using a neo-noir approach. The cans basically posed a headshot of an individual and then a headline. But there was a twist.
History of OK Soda | The Story of a Failed Soda - YouTube
WEBThis video covers the story of OK soda. A failed beverage made by Coca-Cola in the mid 1990’s. This video features every version of artwork put on cans of OK...
Do You Remember? OK Soda - The Retro Network
WEBIn 1993, beverage giant Coca-Cola looked at Generation X’s reputation as sullen slackers and decided that even brooding teens bought soda. And so they rolled out the most noncorporate corporate beverage ever, OK Soda.
OK Soda: The strange, nihilistic Nineties soda that only lasted …
WEBFeb 21, 2022 · OK Soda was launched in a handful of select cities around the US in the summer of 1993. Despite the heavy investment in marketing, the soda failed to perform well and ended up selling just over a million cases before …
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