Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Scanning your SEM accounts for ways to improve? Columnist Pauline Jakober believes that ...

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. How do you determine your SEO program’s real performance, discounting the effects of ...

When trying to learn something new about paid or organic search results, there’s a good chance you will run into countless articles about how they differ or which one is better. However, what you may ...

Putting together a Google AdWords campaign, a question you need to ask yourself is: have you looked at your SEO? SEO (search engine optimization) impacts your ranking and visibility in the search ...

A Google AdWords Help thread has something that is obvious to you and me, but when said out loud by a Googler, it makes you smile. In short, an AdWords advertiser was suspended from the ad network. He ...

When Google AdWords remarketing first hit the scene in 2010, many of us wondered how we’d be able to optimize this type of online advertising as we did with the flexibility of search ads. Sure, ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. Figuring out the best online marketing ...

There’s a legend in the digital marketing world of a college graduate who wanted to work at a large digital agency. This enterprising young graduate submitted his resume, and when he didn’t hear back, ...

The Salon Marketplace team writes about stuff we think you’ll like. Salon has affiliate partnerships, so we may get a share of the revenue from your purchase. Whether you’re starting your own business ...

This week in search, we reported that the Google Search Console beta is now live for everyone. Also, SEOs and Google got in a fight about subdirectories versus subfolders. Google’s remove URL report ...