Amazon and MX player come together to launch Amazon MX Player, an AVOD channel on Amazon's Prime Video platform. (L-R) Head of Content, Amazon MX Player Amogh Dusad, Head of Amazon Ads India Girish ...
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APOS: Amazon Doubles Down on Dual Streaming Strategy in India with Prime Video and MX Player
In a wide-ranging conversation at the APOS summit in Bali on Wednesday, senior regional executives from Amazon laid out their vision for the company's twin-pronged streaming strategy in India, where ...
Amazon is playing a dual-platform game in India’s competitive streaming landscape, with Prime Video targeting subscription-ready consumers while its ad-supported Amazon MX Player courts viewers ...
E-commerce giant Amazon is expanding its reach in India by acquiring key assets of the popular video streaming service MX Player from Times Internet. It seems that the company is trying to strengthen ...
A week after Inc42 exclusively reported about Amazon acquiring MX Player, the ecommerce giant confirmed the development saying it has signed an agreement to purchase some assets of the video streaming ...
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