The oldest car brand on this list once had a badge design that could give Jack Daniels a run for artistic design.

Lamborghini has long been known for building extroverted,over-the-top exotics, so it’s no surprise its current logo — a buff bull — is an in-your-face exclamation mark on the hoods of the wedge-shaped ...

A new Honda logo is coming, first seen on its 0 Series EV concepts, signaling a broader branding shift beyond just the cars ...

The logos that represent car brands and models often act as a proxy for an otherwise ever-evolving and amorphous concept, so they had better be good ones. When someone thinks about Mercedes-Benz, what ...

Did you ever notice how big badges on the front of cars are getting these days? Have you ever wondered whether it's out of a need for automakers to "compensate" for their prospective buyers lack of ...

The Chevrolet Corvette’s history dates back to the early 1950s, when GM design boss Harley Earl decided it was time to take advantage of the newfound passion for European sports cars and racing that ...

We're sure, given the trademark filing and this leak, there's a lot more to come as we flesh out Buick's EV plans through both official and unofficial channels. Buick has seemingly been stuck at the ...