In most organizations, associating the CRM application with the business intelligence (BI) system can provide all the magical spells required to enchant customers and ensure their continued loyalty.

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. You're looking for a CRM system for your company. But you're not ...

Microsoft is finally going global with its Dynamics CRM Online application. CEO Steve Ballmer, speaking at a customer event at Microsoft's Redmond, Wash., headquarters Monday, was slated to announce ...

EDITOR'S NOTE: The following story was updated on Jan. 14, 2005, to reflect further reporting. The next version of Microsoft's customer-relationship-management application will make greater use of its ...

Software that faces the customer directly. It provides functionality and data necessary to take orders, configure complex products and provide effective service and support to customers. It includes ...

The single biggest challenge with any customer relationship management (CRM) application is getting salespeople to use it. Most CRM applications are selected by sales and finance managers in ...

CRM Customer Relationship Management for business sales marketing system concept presented in futuristic graphic interface of service application to support CRM database analysis. Whenever I talk to a ...

An information system that is vital to the running of an organization. Tier 1 applications include enterprise resource planning (see ERP) and customer relationship management (see CRM). THIS ...

Industrial sales software provider Selltis announced this week the general availability of its sales force automation (SFA) tool tailored for sales teams at industrial suppliers. The application, now ...