B2B marketers are going big on in-person experiences again after years of online-only interactions. In 2024, experiential marketing budgets surpassed pre-pandemic highs, with in-person events ...
QR (quick response) codes have been around for nearly 30 years. Developed in 1994 by a Japanese engineer for the purpose of tracking components in car factories, they have evolved into a highly ...
Benjamin Claeys is CEO of QR TIGER, MENU TIGER, and GiftLips. He also hosts Stay QRious, a podcast about QR code best practices. The idea for QR codes was first conceived to help track automotive ...