Ford CEO Jim Farley Says Big Electric Trucks Aren't Profitable Just Yet
"Customers have shown that they will not pay any premium for these large EVs," Farley said in an earnings call.
Ford CEO: We Need EREVs Because Americans 'Love Their Big Trucks'
Extended-range electric vehicles will be essential to the American market, Ford CEO Jim Farley said on the company's earnings call Wednesday. The reason is simple: "Americans love their big cars. They love their big trucks," he said.
Ford CEO Admits Challenges of Electric Pickups for Towing
Three years after launching the all-electric F-150 Lightning, Ford CEO Jim Farley has acknowledged the limitations of electric trucks, particularly when it comes to towing and long-distance hauling.
EV startup CEO believes his trucks can beat out Ford, Freightliner
Harbinger is building a better product with more capable engineers in a segment that legacy OEMs “don’t care about,” according to its CEO.
Bloomberg Talks: Ford CEO Jim Farley
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Ford CEO Jim Farley: Demand Isn't There for Big EV Trucks & SUVs Yet
"For larger retail, electric utilities, the economics are unresolvable," Farley said in the earnings call, according to InsideEVs, referring to big EV SUVs and pickup trucks. "The
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Ford plans extended-range powertrains for large SUVs, pickups
Ford CEO Jim Farley has revealed that the automaker is developing extended-range powertrains for its large electric SUVs and ...
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Ford Developing EREVs Amid Electric Truck Uncertainty
Given the outlay required to bring the Mach-E and Lightning to market as well as these vehicles’ less-than-stellar sales, profitability in the electric market is going to be tough for the automaker.
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Ford Working On EREV Powertrains For Trucks, SUVs, And Crossovers: Report
A new report says Ford will use EREV powertrains with gas engines and electric motors in the next phase of the company's electrification strategy.
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Ford lost nearly $49,000 on each electric vehicle it sold in 2024
The report released Thursday shows a loss of $1.4 billion on 37,000 vehicles in its Model-e section for the fourth quarter of last year, bringing its total losses on EVs to $5.1 billion in 2024. The ...
Ford's gas vehicles head to take on expanded role of leading EV unit
Ford said on Wednesday the president of its gasoline vehicles business, Andrew Frick, would take on the additional role of ...
Ford shares slide as automaker forecasts weaker growth, further losses for electric vehicle unit
Ford Motor Co. is forecasting weaker earnings growth for this year and further losses in its electric vehicles business as it ...
Ford expecting mounting EV losses this year
Ford revealed in its latest earnings report that its Model e electric vehicle division is expected to see losses above $5 billion in 2025, similar to last year.
Ford’s CEO Talks Tariffs And New Range-Extended Vehicles
Speaking during the earnings call, Ford CEO Jim Farley said hybrid trucks are a key growth area and give the automaker ...
Ford lost $5 billion on its EV business in 2024—and things could get worse this year
Ford is the first major automaker to report earnings since Trump signed an executive order stating that the U.S. would impose ...