Mobile apps have become a critical customer engagement channel for retailers as they try to create and capture more value for, and from, their customers. It’s no surprise that industry research and ...

It's no secret that many specialists, regardless of their field of business, rarely participate in internal corporate life and prefer to work remotely. These reasons can be related to several factors: ...

Reflect on the last time that you played a game. For some of you, it might have been in the late 1980s as you tackled the challenges of Super Mario Bros. You ran left to right in a two-dimensional ...

In a world where top talent seeks purpose and play, gamification offers accounting a fresh edge. This session unveils how firms can use game-based tactics—from skill badges to team competitions—to ...

Nikita worked as the Head of Email Marketing for six years before founding Claspo, an easy-to-use pop-up builder and management tool. Shoppers love a good deal. But when discounts become your go-to ...