In March, when Pepsi unveiled its logo and brand redesign, some focused on an interesting characteristic of the design: its familiarity. The logo returned the “Pepsi” word mark “back into the ...

President Donald Trump on Thursday trolled Cracker Barrel over the controversial logo rebranding effort that it later reversed on social media. Trump posted a video on X of him and the "old timer" who ...

Cracker Barrel is reverting back to its "Old Timer" logo after mounting criticism over its recent branding change. The restaurant chain confirmed that its "new logo is going away" in a statement to ...

Cracker Barrel said Tuesday that after listening to its customers, it will scrap its new logo and keep the "Old Timer" in place. "We thank your guests for sharing your voices and love for Cracker ...

The chain, known for its farmhouse aesthetic, ignited a social media firestorm when it announced its “fresh” rebrand last week. By Hannah Ziegler Cracker Barrel announced on Tuesday that it would keep ...

Cracker Barrel said it’s scrapping a redesign of the folksy restaurant chain’s logo following a backlash over a “woke” rebranding campaign that was even joined by President Trump. “We thank our guests ...

Key Takeaways Cracker Barrel is taking steps to reverse a decline in traffic it has seen since unveiling a controversial new logo in August.The restaurant recently offered breakfast specials and will ...