The company’s CMO, Geoff Seeley, talks about the company’s marketing plan and how it tries to differentiate PayPal from Venmo ...

PayPal is rewriting the rules of digital advertising with the launch of Storefront Ads—an innovative solution that transforms ...

PayPal Holdings on Thursday launched a new advertising campaign around a new sweepstakes promotion with up to $10 million in total prize money. PayPal stock fell amid the news on Thursday ...

“PayPal Storefront Ads gives merchants a powerful way to reach new customers and re-engage loyal shoppers by planting dynamic ...

PayPal has teamed with actor Will Ferrell for the digital payment system’s largest-ever U.S. advertising campaign in terms of spend and scale, per details shared with Marketing Dive. Key to the effort ...

Today, PayPal teased that a new ad campaign featuring Will Ferrell will launch this month, highlighting the benefits of checking out with PayPal and PayPal Pay Later. Will's signature humor will ...

PayPal's new ad campaign features Will Ferrell singing a parody of Fleetwood Mac's "Go Your Own Way," highlighting the various payment options available through PayPal, including debit ...

is the creation of marketing and advertising campaigns designed to hook prior visitors who leave without converting. It often consists of pay-per-click (PPC) ads, but retargeting can also involve ...