It’s a difficult lending market right now — one in which lenders and servicers can’t afford to lose customers. And in a market where margins are razor-thin, acquiring new leads may not be in your ...

In this discussion, Steve Carickhoff, President of BioPharm Communications, a company specializing in third-party, omnichannel promotion, discusses some of the challenges and opportunities facing ...

Matter Communications — a Brand Elevation Agency that integrates PR, marketing and creative services — today announced the launch of Precision Marketing: a smart, scalable solution designed to help ...

Marketers waking up to a world of connected consumers find as many challenges as there are types of devices that pull in mounds of data. It can make media buying and targeting custom messages tricky.

Unlike traditional customer retention methods, Precision Marketing helps you understand your customers’ needs in near real-time, allowing you to contact the right people at the right time with the ...

New Feature Allows Brands and Media Agencies to View Full Sales Impact of Ad Spend CINCINNATI, OH / ACCESSWIRE / February 13, 2020 / The Kroger Co.'s (NYSE:KR) media advertising business, Kroger ...

For several years now the term “retail media” has been buzzing around both retail and media circles. Whether you’re looking for a… Kroger Precision Marketing (KPM) will deploy digital screens in ...