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Amazon Prime Day Sales Are Expected to Hit $23.8 Billion
Online spending is expected to surge to $23.8 billion across U.S. retailers during a 96-hour Amazon Prime Day event this week, according to an Adobe Analytics forecast released on Monday, as shoppers seek strong discounts on back-to-school gear ranging from apparel to electronics.
There are plenty of great deals to snag during Prime Day, but some of the discounts are just marketing hype. Many overpriced items are simply discounted to their original price, which feels like a ...
Discover Amazon Prime Day's evolution into a four-day event and its $23.8B sales forecast. Explore impacts on retail, stock trends, and market competition.
The figures apply across all online retailers for Amazon Prime Days. Tariffs and economic uncertainty are on the minds of shoppers as they prepare for Amazon's summer Prime Day sales.
Amazon's next Prime Day sale is July 8 to 11. ... She specializes in data-driven analysis and news at the intersection of tech, personal finance and consumer sentiment.
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