I’ve always felt that if I had a demonstrably better product than competitors and could only afford to implement one marketing element, it would nearly always be sampling. Sampling breaks through the ...

Consumers are eager to discover new brands, and have never been more open to trying free samples from the safety of their own homes. These were among the recent findings from a consumer shopping ...

There's a simple idea behind each subscription box: to curate and deliver exclusive or unusual items to consumers with a passion. Yet picking a subscription box isn't that simple, given there are more ...

My love of samples dates back decades. When I was a kid growing up in the Midwest, I would accompany my dad to Sam’s Club on Saturday afternoons, an outing that was mostly about buying bulk packs of ...

(AP) - Once, businesses would hand out free samples in malls or throw them in with other purchases. Now, several businesses have sprouted up devoted to sending out a box of samples to customers once a ...

To call my 10-year on-again, off-again relationship with my natural hair simply a journey would be doing a disservice to the hundreds (if not thousands) of dollars I’ve spent on would-be miracle ...