Ad buyers can leverage Gracenote's metadata to drive personalized ad campaigns that reach the right audience at the right ...

“CTV is a strong channel for advertisers today but opportunities exist to make it even better,” said Bill Michels, Chief ...

Gracenote, the content data business unit of Nielsen, has reported quarter-over-quarter growth in available programming on ...

These three services are now home to 92% of sports programming available globally on five top SVOD services, according to ...

The three streamers, Apple TV+ and Paramount+ saw TV, movie and sports programming grow 5% in the second quarter of 2025.

Gracenote has released a report detailing how its contextual video data can support advertisers seeking ... Read More ...

Are you a print subscriber? Activate your account. By Lindsay Rittenhouse - 2 hours 57 min ago By Ad Age Studio 30 - 3 hours 33 min ago By Tim Nudd - 5 hours ago By Gillian Follett - 5 hours 5 min ...

Gracenote Program Availability Data helps viewers find and watch the streaming TV, movies and live sports content they want across all services NEW YORK, March 13, 2024 /PRNewswire/ -- Gracenote ...

Nielsen‘s TV content analysis company Gracenote will begin tracking on-screen disability representation as part of its inclusion data, which currently covers talent gender, race, ethnicity and s ...

Here’s how it works. NEW YORK—While streaming services have been cutting back on original programming and related expenditures to reduce losses, a new report from Nielsen’s Gracenote indicates the ...

Gracenote, the content data business unit of Nielsen, is helping brands gain confidence in CTV as an advertising channel ...