The automotive sector drove significant growth in print advertising, with a notable 25% increase in ad space compared to H1 ...

Working with The Directors Bureau, Mejuri tapped filmmaker Gia Coppola to shoot a series of three ads that play more like art films—featuring five friends, sporting a lot of Mejuri pieces, who are ...

Overall, the use of AI in ads has not yet influenced consumers enough to impact their purchasing decisions. Only one in 10 U.S. adults said they would not purchase from a brand if it used generative ...

News Corp in 2017 estimated losing at least $9 billion in ad revenue that year if it had switched away from Google's massive ...

However, without proper regulatory oversight, these claims often turn out to be far from reality. The regulation of ...

Ready for a dose of nostalgia? Buckle up as we revisit four classic car ads that prove marketing was just as creative (and ...

Dove has unveiled an innovative media campaign, created via Outreach Nepal, to promote its iconic Dove Bar in Nepal, blending ...

The Australian advertising industry has lost one of its greatest admen, with the passing of Jack Vaughan in Sydney on the ...

Sens. Dick Durbin (D-Ill.) and Mike Braun (R-Ind.) introduced bipartisan legislation Thursday to confront the sale and ...

Two PwC reports identify headwinds and wins for the entertainment and media industry.

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...