Google is promising a single notebook environment for machine learning and data analytics, integrating SQL, Python, and Apache Spark in one place. Readers might note that other prominent vendors in ...

GA4’s rollout reshaped analytics, but adoption challenges reveal gaps between Google’s promises and marketers’ reality.

IBM’s Watson Studio and Cloud Pak for Data is one financial AI factory. It helps banks integrate data, manage model lifecycles and build compliant, trusted workflows for credit scoring, fraud ...

Overview Power BI offers simple dashboards and easy Microsoft integration for fast insights.Looker provides advanced data control and cloud scalability for larg ...

Marketers have been using decisioning technology for decades — automated rules that decide which email to send, when to follow up or how to score a lead. What’s new isn’t the idea of automation, but ...

ServiceNow has announced AI Experience, a new user interface that fully integrates AI into the platform. AI Experience provides a multimodal interface that enables employees to interact with various ...