When David’s Bridal added easier-to-access incentives to its Diamond Loyalty rewards program in October, it was responding to ...

A Party Chic in White: The top trend David's is seeing for bridesmaids dresses is shades of white or ivory, with 30% of ...

David’s Bridal has introduced Adored by David’s, a resale program that will be managed by Arrive Recommerce, promising 40% to ...

To receive daily news and insights, subscribe to our free daily CX Dive newsletter. When David’s Bridal added easier-to-access incentives to its Diamond Loyalty rewards program in October ...

Kody and David met for the first time at Gwendlyn's bridal shower in the latest episode of 'Sister Wives' TLC Christine Brown ...

The David’s Bridal Diamond Loyalty program already boasts nearly 3 million members, and now the retailer is broadening its appeal to the entire wedding party — even the flower girl. Wedding party ...

“I took it as a sign from God,” Means tells TODAY. “I was like, ‘This is how I am going to honor her.’” Her father had no ...

Expanding its benefits beyond brides, David’s Bridal is adding new incentives to its Diamond Loyalty program, the company announced Thursday. Exclusive benefits are now available to the full ...

Diamond exclusive offers should be for everyone," said Kelly Cook, President, Brand, Technology and Finance at David's Bridal. "Our mission is to not only delight her at every step of her journey ...

Rosenberger recently opened the True Society store in Novi, nearly three years after bringing the brand to Michigan with its ...

In a heartfelt conversation during Gwendlyn Brown's bridal shower, Christine Brown reassured Meri Brown about her recent ...