How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

Super Bowl LIX will feature a logo created by a local New Orleans artist, a first for the NFL, and how that affects how much ...

Numerous holding companies, including WPP, Dentsu, and Publicis, are rebranding their agencies by shedding legacies. Darren ...

Learn how to design an effective marketing campaign from scratch with our step-by-step guide. Discover strategies, examples, and expert tips! How To Design A Marketing Campaign: Step-by-Step Guide ...

So, yes, the change is subtle, but even small updates can be powerful for a brand, says Christena Garduno, CEO of Media Culture, a performance marketing agency. “Walmart’s latest logo update ...

The marketing team at Kwik Trip has ... Just a few days after Walmart rolled out its new logo, which contained a slightly darker shade of blue and yellow/gold, as well as a more 'rounded' interior ...

Here are some before and after pictures of the company's wordmark and logo. Need a break? Play the USA TODAY Daily Crossword Puzzle. Here's a look at how the new wordmark and logo will appear on ...

Walmart is refreshing its logo for the first time in nearly two ... senior vice president and chief marketing officer, Walmart U.S. "While the look and feel of our brand is more contemporary ...

Walmart has a new logo. The international retailer describes it as a “a comprehensive brand refresh,” but the online world hasn’t been quite so kind to the new design. Broadly, the internet ...

“I realized there hadn’t been a brand in American marketing that ever tried to own ... The former all-caps logo has been transformed into a sentence-case wordmark with softer letterforms ...

The logo touch-up includes thicker lettering on "Walmart" and broader stems for the yellow sunlike spark graphic that goes with it, one that is playing an ever greater role in its marketing.