Having conquered holograms, ABBA’s Björn Ulvaeus revealed that he’s writing a musical using another cutting edge (and ...

ABBA's Björn Ulvaeus is testing out AI-generated music to help him partially compose a musical. “A misconception is that AI ...

ABBA's Björn Ulvaeus is proving that curiosity doesn't diminish with age. At 80, the Swedish songwriter behind some of pop ...

"The Future of Entertainment" was the topic in focus for the Swedish singer, songwriter, producer and co-founder of Pophouse ...

Björn Ulvaeus is taking another chance on artificial intelligence. “Right now I’m writing a musical, assisted by AI,” the ...

ABBA‘s Björn Ulvaeus is working on a new musical using artificial intelligence. According to Variety, during a talk at SXSW ...

"It is like having another songwriter in the room with a huge reference frame," he said during a talk at SXSW London. The ...

Indeed, the new, as yet unnamed and unannounced musical project is being produced by Pophouse Entertainment, the same company ...

ABBA legend Björn Ulvaeus has shared how emotional he finds the experience of watching the ABBA Voyage live show he helped ...

"The Future of Entertainment" was the topic in focus for the Swedish singer, songwriter, producer and co-founder of Pophouse Entertainment. By Georg Szalai Global Business Editor “Right now, I ...

Credit: Jeff Spicer/Getty Images for SXSW London Having already found success with holograms, ABBA’s Björn Ulvaeus has revealed that he’s writing a musical with help from another cutting-edge ...