For the second time since Super Bowl LIX, Nielsen has adjusted its calculation of how many people tuned into the game.
While average minute audience tends to dominate conversations, a broadcast’s total reach is also significant. For Super Bowl ...
*This surpasses the initial reach number Nielsen announced on February 18, 2025 of 182.8 million viewers. For data date 2/9 (Super Bowl), programming lineup deliveries were delayed. As such, the ...