Tech has spent a lot of money to land players in the transfer portal; they added more than 30 transfers in the past year to ...

NiJaree Canady of the Texas Tech softball team is one of three Big 12 Conference athletes to land NIL deals with Venmo.

A billionaire and capital investment savant, Texas Tech booster Cody Campbell has a plan to save college sports from itself.

Utah, projected to win the conference, finished 13th. Oklahoma State, picked third, finished last. Arizona State, slotted for ...

Texas Tech Hoping NIL Leads To Breakthrough Season ...

Texas Tech has made national news recently with the commitment of top-10 talent Felix Ojo. The commitment made a splash, and the story of his revenue-sharing co ...

Five-star Texas Tech commit Felix Ojo's agent reveals that other NIL packages began to dip in light of the House settlement.

On the heels of watching four-star 2026 prospect Jamarion Carlton become a priority recruit for Texas Tech and Baylor after ...

With college football season quickly approaching, some of the sport’s key figures are making their way to North Texas for Big ...

Venmo, a leading social payments platform for young adults to manage and move their money, today announced new Big 12 ...

The Arizona Wildcats' portion of Big 12 Media Days isn't until Wednesday. In addition to head coach Brent Brennan, Arizona is ...

Once the season starts, no one will care how money is raised or how much athletes are getting paid...The bottom line will be ...