Apple CEO Tim Cook held an hourlong all-hands meeting in which he told employees that the company needs to win in AI: "Apple ...

Speaking to investors during Thursday's earnings call, Tim Cook didn't appear worried that advancements in AI could replace ...

Apple CEO Tim Cook has held a company-wide meeting to discuss plans for how it will compete in the AI space after a ...

Apple has struggled to complete with the likes of OpenAI, Google, and Microsoft in AI, but Tim Cook is convinced the battle's ...

Tech giant Apple ($AAPL) is changing its strategy on artificial intelligence, with CEO Tim Cook saying that the company is ...

Apple CEO Tim Cook said tariff concerns contributed to a recent surge in iPhone and Mac sales this year.

Apple today reported its earnings for the third fiscal quarter of 2025, and iPhone sales saw significant growth. iPhone ...

Apple CEO Tim Cook has said that the iPhone maker had June quarter revenue records in more than two dozen countries and ...

Apple CEO Tim Cook signaled on Thursday the iPhone maker was ready to spend more to catch up to rivals in artificial intelligence by building more data centers or buying a larger player in the segment ...

Apple is facing high tariff costs in the current quarter, projected to reach a whopping $1.1 billion. The company's CEO Tim ...

Cook says Apple is ‘reallocating’ more people to its AI team.

On an earnings call today, Apple CEO Tim Cook said the company is "making good progress on a more personalized Siri" that is ...