Puma has turned London’s Tower Bridge into ‘The Biggest Goal’ in a larger-than-life stunt celebrating the kickoff of the Premier League season. Developed by creative agency Dude London, the spectacle ...
Channel 4 has teamed up with NHS Blood and Transplant (NHSBT) to help ‘demystify’ blood donation for young audiences through a new branded entertainment series. Hosted on the broadcaster’s digital ...
Argos has released the third episode of its ongoing mockumentary series Arghaüs, which promotes its curated A-List product selection. Created with global social agency Billion Dollar Boy, Arghaüs ...
Moloco, the AI performance advertising company, today announced that Moloco SDK is now available through Google AdMob bidding and Ad Manager’s SDK bidding platforms. In addition, Moloco SDK is fully ...
Bandstand has teamed up with train operator c2c for a playful new campaign encouraging day trips, adventures, and spontaneous getaways across London and the Essex Riviera. The campaign is inspired by ...
Tesco has expanded its partnership with LiveRamp to deliver “more personalised and informative advertising campaigns” to its customers. The UK’s largest retailer will now use LiveRamp’s Data ...
Debenhams Group is working with Pinterest to grow brand awareness and attract more customers. It’s the first UK Group brand to launch a Pinterest campaign this year. Together, they’re creating a ...
Specsavers is riding the wave of Oasis reunion fever with two cheeky activations that blend its signature humour with health messaging. In support of its national audiology campaign The Whole ...
Prezzee is marking the release of Universal Pictures’ and Amblin Entertainment’s Jurassic World Rebirth with a world-first free personalised AI experience that places adventurous users right at the ...
Vodafone has launched a new campaign to introduce its latest customer service feature, ‘Just Ask Once’. The new campaign shows how ‘Just Ask Once’ removes common frustrations like being passed around ...
Leading technology company Brand Metrics has integrated with global news streaming provider LeadStory to precisely measure how in-car advertising delivered through the platform influences consumer ...
GumGum, the contextual-first technology leader transforming digital advertising, has uncovered a critical gap in campaign effectiveness: 41% of contextual ad placements fail to capture attention when ...