The brand blends fragrance-forward body care with hydrating formulas for young skin with lush textures that tweens want.

This new Oxidation Defense Purple Shampoo comes as an easy to apply foam that delivers blonde hair that looks like new.

E.l.f. welcomes Ally Sentnor, Kansas City Current, to its roster of talent as they amplify fan experiences in two major cities.

Cheeky Biquíni, Refresco Paraiso, & Limonada Gelada are topped with wood-looking caps and aim for a paradise feel.

Kecia Steelman, president and chief executive officer, said, “The Ulta Beauty team closed the year with momentum, delivering strong fourth quarter and full-year sales and contin ...

The packaging’s new design features realistic shade swatches and bold, high-clarity typography for easier product identification.

Prada Touch comes as a pocket-sized Prada triangle, featuring an endlessly stackable design that allows each one to be ...

Madison Reed launched “The Future of Hair Color Is Here,” the brand’s first-ever omnichannel campaign designed to fuel its next phase of growth and awareness. The campaign rolls out during ...

All Raw Sugar products remain vegan, cruelty-free, and free from harsh chemicals, and the brand continues to prioritize using ...

Bernard Arnault & family from LVMH, as well as Francoise Bettencourt Meyers & family from L’Oreal, rank in the top 20.

Parent company, The Pure Lab also plans to relocate its headquarters to Korea's 'Wall Street' in the first half of 2026.

With the Mayo Clinic, Aveeno will focus on preclinical & clinical research, professional education, & strategies to advance skin science.