Sport Business Analytics is transforming sport off the pitch. We look at how data analytics is driving business and careers. Read more.

University of Stirling offers businesses of all types the opportunity to engage our talented students in consultancy projects, placements and internships. Undergraduate and postgraduate students have ...

Experts from the University of Stirling have created a new tool to support families, businesses and professionals to make homes, premises and public places more accessible to an ageing population and ...

Workplace activity participation challenges can significantly and immediately improve physical fitness and wellbeing, according to new research co-led by the University of Stirling. The study, ...

Senior citizens are unaware of the options available to them, says the report. There is an urgent need for housing solutions for England’s ageing population, according to a new report highlighting a ...

The Centre for Research and Innovation in Sport (CRIS) drives world-class research. We have a positive impact on society and sporting organisations. Our multidisciplinary team focuses activities ...

University of Stirling research has found that people with drug and alcohol problems experience positive changes when they take part in nature-based programmes. The University of Stirling has ...

The 1971 - seared beef burger, toasted pretzel bun, crispy bacon, cheddar cheese, little gem lettuce, beef tomato, pickled red onion and house sauce £5.50 House - seared beef burger, toasted pretzel ...

Research led by the University of Stirling could change the way woodland is created. A new study has found that biodiversity benefits from woodland creation are improved if land managers are able to ...

Beaver dams function as traps which delay the distribution of pollutants, improving the quality of downstream water, new research led by the University of Stirling has shown. Scientists say the ...

Schneiders C & Rocha C (2022) Technology Innovations and Consumption of Formula 1 as a TV Sport Product. Sport Marketing Quarterly, 31 (3), pp. 186-197. https://doi ...

Researchers examine samples of soil during the study. Deep soils found in forests may be less effective at storing carbon in the long term than previously assumed, potentially reducing the net climate ...