Apple continues to face headwinds—from lingering tariffs tied to former President Trump's trade policies to criticism over ...

Apple CEO Tim Cook held an hourlong all-hands meeting in which he told employees that the company needs to win in AI: "Apple ...

Apple CEO Tim Cook has held a company-wide meeting to discuss plans for how it will compete in the AI space after a ...

Apple said in an earnings call on Thursday, July 31, that its revenue for the quarter that ended in June went up by 10%, ...

Tech giant Apple ($AAPL) is changing its strategy on artificial intelligence, with CEO Tim Cook saying that the company is ...

Thanks to AI, and Apple is increasingly finding itself trailing, rather than leading. But it has a plan to change that, and ...

President Trump's recent decisions—particularly imposing tariffs on India—could bring consequences that may harm the U.S.

Apple has struggled to complete with the likes of OpenAI, Google, and Microsoft in AI, but Tim Cook is convinced the battle's ...

Apple will do this. This is sort of ours to grab. We will invest to do it," said Cook as he acknowledged Apple's historical ...

With the calendar flipping over to August, we're just about a month away from the introduction of the iPhone 17 lineup and we ...

The company said it earned $94.04 billion in revenue for its fiscal third quarter to the end of June, up nearly 10% from a ...

In a major supply chain shift, Apple CEO Tim Cook confirmed that the majority of iPhones sold in the United States are now ...