To view the digital edition of the 2024 MM+M Awards Book of the Night click here.. First, an introduction. I’m Jameson Fleming, the new editor-in-chief at MM+M.I come to this storied Haymarket publication from another legacy brand, Adweek, where I spent more than eight years learning the advertising and marketing industry inside and out.

Dec 17, 2024 · Below are the healthcare-related months and observances for 2025. January. National Blood Donor Month; Thyroid Awareness Month ; Cervical Health Awareness Month

Jun 11, 2024 · In 2023, AbelsonTaylor Group's revenue climbed 17% to $70.2 million. Learn more about the agency's year in its Agency 100 profile.

Dec 2, 2024 · President-elect Donald Trump recently announced that he would place significant tariffs on imported goods from China, Mexico and Canada — policy measures that could have an adverse impact on drugs and medical devices, according to a report from GlobalData.

The latest on medical marketing. News, analysis, features, and insights for leaders, marketers, and creatives involved in promoting and commercializing prescription medicines, products, and services.

Jan 19, 2024 · 2. Dr. Alfiee. Alfiee Breland-Noble, who goes by Dr. Alfiee on Instagram, is a leading voice for Black women and people of color in the mental health space.

Nov 8, 2024 · The world has changed in the past five years in how we market to HCPs and patients, payers and policymakers. Meantime, various stakeholders are falling behind in supporting various engagements and it’s not serving anyone well.

Dec 27, 2024 · The world has changed in the past five years in how we market to HCPs and patients, payers and policymakers. Meantime, various stakeholders are falling behind in supporting various engagements and it’s not serving anyone well.

The 2024 Agency 100. Welcome to the 2024 MM+M Agency 100. In an era where therapeutically transformative breakthroughs and tech-fueled disruption are the norm, the MM+M Agency 100 remains the definitive guide to the ever-evolving world of medical marketing agencies.

Apr 2, 2024 · Results show average marketing spend surged 19.7% to $9.1 million last year, reversing 2022’s 8% slide to $7.6 million. Nearly half of respondents said they expect their 2024 budgets to be higher than their 2023 allowances.